Clarify Your Core Brand Workshop

A session by Amanda Guerassio
Brand & Logo Designer, Studio Guerassio

April 23, 2021, 04:00 PM

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About this session

Get Your Core Brand Figured Out

Do you need some guidance (and maybe a kick in the butt) to actually sort out all of your ideas around your brand and get them laid out and defined?

This is for you if:⁠

  • You’ve been stuck or procrastinating on getting your core brand sorted out because it seems overwhelming or confusing.

  • You’ve never even thought about the core brand for your business, or you’re not even sure what a core brand is.

  • You’ve recently pivoted or niched or otherwise changed direction in your business and need to revisit your core brand to see what needs to be realigned or tweaked.

  • You’ve scaled your business super fast and your branding needs to catch up.

We'll dive into the many layers of your why, your how and your who to uncover what makes your brand unique, what you want it to be, and how to make it shine.

You’ll walk away with:⁠

  • Clarity around your brand and how to approach design, messaging, marketing, etc. for your business.

  • A solid bedrock to refer to any time you need help making a decision in your business – your core brand will be there to guide you.

  • Confidence and momentum to move forward with your business because you have a crystal clear vision about why it’s here and what you want for it.

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Amanda Guerassio

BFA in Graphic Design; 15+ years of experience as a designer; my superpower is visually distilling brands.

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